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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Launching a new business is news-worthy, so make the most of the bursty nature of the event to get inbound links to deep pages using good anchor text. I often tell clients that local is the "back door" into competitive search results pages.

  2. Matt Cutts: Facebook, Twitter Social Signals Not Part of Google Search Ranking Algorithms

    Facebook and Twitter pages are treated like any other pages in our web index so if something occurs on Twitter or occurs on Facebook and we're able to crawl it, then we can return that in our search results.

  3. Matt Cutts: Google Search Result Positions Aren't Weighted Differently

    Cutts said here he is only talking about search rankings, so there is a possibility that results such as local listings or news results could have a different algorithm applied to them. Over the years, people have wondered whether pages that appear...

  4. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    Select the "All Pages" rule, which is one of the default rules in Google Tag Manager. It uses a regular expression to match all pages on the site (. The good news is that you'll have fresh data soon (as long as you implement ABR today).

  5. How to Dominate the Entire First Page of Google

    Your online reputation can impact virtually every aspect of your digital marketing program from the conversion rate on your pages to your click-through rate in paid search. Regularly syndicating press releases can increase your brand real estate if...

  6. Majestic SEO Adds Live Rank Factors & New Link Prospecting to Search Explorer Alpha

    The results are quite different, compared to the same search on either Google or Bing’s regular or news search. For example, let’s say you are looking for pages or blogs about “flights” on Blogspot, WordPress.com and Blogger sites, you could simply...

  7. Google SERPs Updates: In-Depth Articles & Knowledge Graph Results for Car Shoppers

    You can help our algorithms understand your pages better by following these recommendations: use schema.org article markup, provide authorship markup, rel=next and rel=prev for paginated articles (also watch out for common rel=canonical mistakes...

  8. Become a Leading SEO Mechanic with Both Google & Bing Webmaster Tools

    Here, you can look at the top pages as well as the top queries for your site. With this tool, no news is good news. You want to make sure that pages you think you have are the ones the Bing has indexed.