This is good for news aggregators and other sites that reuse content appropriately and have been hit hard by the Panda filter. And newsjacking is an emerging form of content marketing that specifically targets hot news topics for viral spread.
When your content is placed on Google+ it has the chance to rank higher because the content is fed into the personal search results of your Google+ circles. A microblogging tool that forces copy-like conversations, Twitter enables quick information...
This certainly shows that it will be increasingly important for websites that provide any kind of news to try and get their publication or blog into Google News. Since launching universal search results in 2007, Google has been integrating many...
Site managers and marketers can become complacent with their sites, viewing the same top level and product/service pages, blog pages, news pages, and so on. Blog Tag/Category Pages: These pages are a regurgitation of blog teaser content snippets...
Here's a quick recap of search and social marketing news and tips from the past week. If you write a blog post, you’ve got something to say, you’re not just creating words and synonyms. He was on CBS news yesterday (here's a recap by CNET).
End result: I was faced with the task of cleaning and formatting the data in the .json file if I wanted to still be able to access my 4 year-old collection of useful blog posts and news items. I'm sure you're all by now aware of Google Reader's...
Bringing Google+ Comments to Blogger – Official Google BlogNew integration brings together comments made on Blogger blog posts, Google+ comments, and shared content that links to your blog post. Microsoft Reports Third-Quarter Results – Microsoft...
But Google's exit is good news for competitive affiliate networks and affiliate program management companies, which have leapt to snap up the business dropped by Googliath. Says Tricia Meyer, who operates 12 affiliate sites including...
Google Wants To Operate .Search As A “Dotless” Domain, Plans To Open .Cloud, .Blog And .App To Others – TechCrunchGoogle plan for http://search/: to use it as a "redirect service" that will "enable users to easily conduct searches with firms that...
During a keynote, Paul Feng, product management director, Google AdWords, shared a couple pieces of news during his afternoon keynote: The upgrade, originally slated for mid-June, has been pushed back to late July and assigned an exact date July 22...
Inspiring Innovation to Protect Consumers from Robocalls - Google Public Policy Blog No Google Glass competitor is imminent from Baidu, though apparently all the tech news sites didn't get the word. Improving the look and feel of Google Places for...
Google’s own search trend data substantiates this as does an audit of Pinterest results for last spring. Not only in terms of search volume (see below), but also in designers offering their own interpretation of the style, as evidenced by results...
Find out and write a feature article about them on your blog. And many times they'll drop a note about it on their blog: "I was recently featured on this website. So any links you acquire are largely on-topic because the award vertical is aligned...
Much like in 2012, the April Fools' Day pranks arrived early from Google – and it brought the shocking news that YouTube is shutting down to prepare to pick the Best Video ever. Created in partnership with legendary improv comedians from Chicago's...
Syndicating content very quickly to be found when other news organizations search for sources. Understanding the keywords being searched for in a particular news cycle Paying attention to breaking news
It’s important to stay up to date when you work in search and every SEO should be spending some time each day learning or keeping up with industry news. WriteMonkey is a word processor with a totally stripped back user experience that can help with...
Jump on Trends: As news broke, became available, or was leaked, we were on it. We weren’t capitalizing on news that needed to break, we were capitalizing on events we knew were coming; when major brands have products or service releases they...
With that in mind, Google's effort to continuously improve search quality is good news for SEO professionals already using strong content strategies. You don't want many low quality blog posts but a few high quality guest posts.
When the website/blog is proactively managed to deliver measurable results related to specific business goals, rather than serving as a marketing communication that is merely updated from time-to-time, the website becomes an asset rather than an...
A Small Set of Google Alerts – focused on blog and news resources primarily, because of their time-sensitive nature. Types of content assets available on the competitive website (examples like blog, news, case studies, video, etc.
