Beckman went on to say, just as Google has PageRank, which is based off of about 200 different ranking factors, Facebook has EdgeRank, which is an algorithm used by Facebook to determine what is displayed in a user's News Feed based on three main...
Spindle, available on iOS in parts of the U.S.describes itself as a "news feed for your neighborhood", collating Twitter and Facebook posts from local businesses into a stream of local events and offers.
Upload an image with a news tweet to stand out in the Twitter feed. Tweet from a Pitch and it'll render a summary in the Twitter feed - check it out. Twitterfeed: Part of the bitly family, this free tool makes it a no brainer to tweet the last...
The blue check mark identifying verified pages and profiles will appear in timelines, stories, search results, news feed ads and while users hover over the name of a page elsewhere on the site. Verified pages belong to a small group of prominent...
Facebook is now suggesting images of 308x308 pixels to show the traditional ad in the news feed, which is a significantly larger canvas size compared to the previous image dimensions of 100x72 pixels.
The format of choice has been chronological feeds, such as Facebook's News feed and Foursquare's Explore. Since looking at Facebook's moves in local search last month, much more has come to light. In an effort to continue courting SMBs – the...
A story that reaches a consumer who is looking at his or her Facebook news feed on an iPhone while riding the bus to work is a very different opportunity than one where the content reaches a dad who is sitting on his couch with the TV on while...
You know that moment when you're staring at your Twitter feed, your RSS list or even your Facebook News Feed and everything reads unbelievably boring and unoriginal? If something looks interesting in your feed reader but you're running to a meeting...
The key is to not bombard fans with too many posts, as Facebook news feed optimization often penalizes for this. Weintraub and Litwinka’s spin on Facebook content calls for 50/30/20 rule.percent news: Include a custom blend of third party, non...
Facebook's CFO David Ebersman said the growth in ad revenue was driven by the strong performance of news feed ads. Advertising revenue from mobile devices comprised 30 percent of Facebook's total ad revenue in the Q1 2013, up from virtually nil one...
In an online statement, Twitter said it has widened reporting on user engagement with Promoted Tweets – the sponsored tweets that appear at the top of its news feed – to include not just paid media but also earned media, or those that are...
There’s a university level feed, with more campus-wide news, and each college or school within that university generally has a dedicated news page that highlights accomplishments of students, faculty or staff members specific members of that...
After mashing up that data, I was able to calculate the approximate number of posts each feed had published, and what percentage of them I had starred: Obviously, whether an article from an RSS feed was starred or not was purely subjective, so I am...
YouTube for iOS gets access to live streams, My Subscriptions feed, video queuing for TV playback, and more – The Next Web All this and much more in our quick recap of search and social marketing news and tips from the past week.
For each article in a feed, show the excerpt. Not indexing quickly or often enough means your site could miss some big organic search opportunities, especially if your site relies on current affairs or breaking news.
Looking at Facebook usage specifically, it's staggeringly huge (20 percent of all pageviews are on Facebook): percent of users' time spent on News Feed million photos uploaded daily billion Likes every day million pages with 10+ Likes million...
If you triangulate Facebook's moves with Nearby/Local Search, Graph Search, and mobile news feed ads, there's an opportunity to connect buyers and sellers in locally relevant ways. With Cover Feed, which gives you News Feed updates on your home...
The second realization is that there’s much more to effectively managing PLAs than just cleaning up a feed, uploading assets and doing basic manipulation and reporting. The first thing to realize is that PLAs have moved from being a feeds-based...
This Epicurious Twitter feed used the Boston Marathon bombings as a way to promote recipe content on its popular recipe site. Many organizations replaced scheduled content with acknowledgements of the news.
First, the image is onlytext, which, if that's your tactic, cool, but Facebook is cracking down ads in news feed with images that have 20 percent or more text. The great news is, many small to midsized business marketers can still eat big brands...
