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  1. PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

    However, the good news is that you don't need to be a high-powered PR executive to build these lists. Media mentions allow you to give your content marketing efforts wings, enabling both increased brand awareness as well as third-party endorsements.

  2. The Virtuous Content Cycle: How to Strategize, Structure & Systemize Content

    The good news is, we can stop this vicious cycle dead in its tracks. Have you heard about the vicious cycle of content creation? While you're still in the content creation phase, think about all the different formats and ways your content could...

  3. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    A weekly curated newsletter of articles and news pertaining to finance. Of course, you can include some of your own, but make sure you primarily include news articles and other timely and relevant posts and resources from other sources.

  4. Mobile Advertising Measurement: Winning the Long Game

    Over the past few years there has been significant progress in mobile analytics - and this is great news for mobile app marketers. Content view: The user has viewed particular content. For example, with in-app analytics you can measure button...