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  1. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    This article was originally published on ClickZ. Now, if a business or website asks for likes, shares, or comments, it will be much less likely that Facebook will show the post in users' News Feeds. After all, whenever someone shares something it...

  2. Facebook News Feed Algorithm Change Reduces Visibility of Page Updates

    Now, including a link in the text status update for page will automatically embed a photo and a snippet from the pager article into the post: Facebook has announced some changes to how people see updates from individuals and pages in the news feed.

  3. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    At first, they're thrilled that someone would want to contribute an article. Not everyone realizes that if someone contacts you out of the blue offering an article, it's good to be skeptical. We ruined it the same way we ruined meta keywords, and...

  4. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    For example, if someone visits your page from Google, spends 10 minutes reading an article and heads back to the search results, then it's a bounce. The good news is that you'll have fresh data soon (as long as you implement ABR today).

  5. Google's Matt Cutts: Here's How to Deal With Short-Term Duplicate Content Issues

    This is definitely a bit of a change from where duplicate content is considered to be identical content either for an entire article or for paragraphs or sections within a webpage. I'm assuming this is white hat, high-quality news publisher, and...