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  1. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Among those Bonney enlisted during the early days of the agency were Paul Haney and Jack King, who would soon play key roles during the Apollo program. In practice, Public Information Office staff worked as reporters within the agency, seeking out...

  2. The Impact of Penguin 2.1: Recovery, Knockout Punches & Fresh Hits

    The third represents an all-too-common example of a company not understanding what its SEO agency was doing, and was blindsided by a Penguin 2.1 hit. Have your SEO continually monitor your link profile for unnatural links (whether that’s an...

  3. Become a Leading SEO Mechanic with Both Google & Bing Webmaster Tools

    Internet Marketing Ninjas COO Chris Boggs and Grant Simmons, director of SEO and social product at The Search Agency, shared their advice on better integrating data from Google Webmaster and Bing Webmaster Tools earlier this year at SES San...

  4. Securing the Future of SEO: Global Brands & 5 '(Not Provided)' Solutions

    Last week, I spoke with a few leading brands and agency customers on the impact of "(not provided)". Others sat back to absorb the news and some, content-based marketers, embraced the news as part of the natural evolution of SEO.

  5. The Relentless Pounding of Google Panda: Why SEO Band-Aids Won't Work

    Prioritize all recommended changes with the help of your SEO provider (whether that's an internal SEO, consultant, or agency). The bad news is that Google isn't confirming Panda updates anymore, but the good news is that you technically have a...

  6. Promote Yourself: 5 Rules for Career Success From Dan Schawbel

    It doesn't matter if you work at Google or own of your own agency – the workplace is transient. The good news is that the web provides all the tools and resources that you need to do so. Yes I omitted the C word.

  7. After Being Crushed By Google Panda, Voucher and Car Classified Sites Recover

    One voucher site my agency has been working with for a number of years was badly affected by the Panda algorithm April 11, 2011: A travel site my agency had been working with for years had experienced a big loss in search traffic and visibility due...