In an online statement, Twitter said it has widened reporting on user engagement with Promoted Tweets – the sponsored tweets that appear at the top of its news feed – to include not just paid media but also earned media, or those that are...
Since launching universal search results in 2007, Google has been integrating many more non-traditional search results, adding videos, news stories, sports scores, products, images, maps, and reviews into what was once traditional organic search...
If you followed rule number one, and your news is really that good, you can get picked up by bloggers and other journalists that will re-write and re-reference your site in a different way. Keep Your Press Release About Real News
Links from news pages: News items can really be a few different opportunities since most universities have a few separate news streams. And like the general news sections at universities, many schools have alumni news sections at both the...
Google Now also offers personalized news feeds, such as scores and updates on a user's favourite sports teams and leagues. Google has launched its Now predictive search platform for Apple's iOS. The company is bringing the platform to Apple's...
Site managers and marketers can become complacent with their sites, viewing the same top level and product/service pages, blog pages, news pages, and so on. There's been a lot of talk about quality content in the SEO world for the past couple of...
Here's a quick recap of search and social marketing news and tips from the past week. He was on CBS news yesterday (here's a recap by CNET). Enhanced campaigns get Google+ annotations and an upgrade center.
Google has acquired news summarization start-up Wavii for more than $30 million. Seattle-based Wavii uses natural language processing technology to distil online news into topics the users most care about, whether it be politics, celebrity gossip...
Google News Results specifying a date web pages should no longer appear; and prevent the display of snippets for articles. Similarly to Google News, when Google includes Image search results within its regular search results, it would be labeled...
Where and how you consume news, interact and engage with information, people and calls to action is likely influenced by whether you're at home, the office, on the road, at the ballgame, school, or wherever you happen to be.
That advice can take you a lot further when you have news you need to get out about your business to the local media and local media can be a lot more effective to what you are trying to accomplish than national media.
That's not necessarily news, but comScore data also reveals the number of unique searchers by industry category. Full Disclosure: I work for Bing Ads as an Evangelist. This means I am constantly bombarded with fantastic information I think we...
Back in the day, this would be filtered through a few key sources like magazines, news outlets and a limited number of field experts. "If you have more money than brains, you should focus on outbound marketing.
You may be reading this because, like me, you usually spend a few minutes each day making sure you've trawled the main SEO news publications for new, useful thought pieces on organic search, analytics, or other aspects of online marketing.
Relevant news articles While a portion of your social media engagement should be dependent on sharing breaking industry news with your audience, you can also plan ahead days, weeks, or even months to lessen the daily workload.
Using natural-language algorithms and machine learning, the app condenses news articles into 400-character dispatches for consumption on mobile devices. The Yahoo app lets users search for news topics they are interested in and displays summarized...
While the realities of UbiquiTV aren't necessarily bad news for marketers, the question remains as to how much they should invest in digital video. NewFronts") have been dominating my conversations as of late, with a lot of it revolving around a...
All this and much more in our quick recap of search and social marketing news and tips from the past week. Windows 8 App Refresh – Bing Search BlogBing News app is now customizable, offers offline reading, and supports RSS; Bing Maps now has...
Not indexing quickly or often enough means your site could miss some big organic search opportunities, especially if your site relies on current affairs or breaking news. WordPress is one of the most popular content management systems available today.
Looking at Facebook usage specifically, it's staggeringly huge (20 percent of all pageviews are on Facebook): percent of users' time spent on News Feed million photos uploaded daily billion Likes every day million pages with 10+ Likes million...
