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New York Times Engine Optimization

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  1. 12 Ways to Optimize Press Releases & Avoid Google Penalties

    The first press release was written in 1906 by Ivy Lee and actually published verbatim in the New York Times. Hybrid search industry vet Greg Jarboe, president and founder of SEO-PR, specializes in both PR and SEO and zeroed in on the fact that the...

  2. Landing Page Optimization: How to Identify Testing Opportunities

    During the Landing Page Optimization session at SES New York 2013, Justin Cutroni (@justincutroni), Analytics Advocate at Google, discussed: If you can increase the amount of purchases, donations, signups, subscriptions, downloads, etc.all of the...

  3. Penguin 2.0 Forewarning: The Google Perspective on Links

    If the New York Times accepted a guest post from you, what are the chances that they would let you load rich anchor text links inside your post back to the blatant money-making page on your site? This starts at the very core of how they think about...

  4. Beware of Red Flags When Searching for SEO or Web Dev Services

    By now the thought of $50,000 just turned into $100,000 with the cost involved in fixing a broken website and Sloppy Engine Optimization. The Don Draper – Shakedown Engine Optimization Got it at Macy’s in New York, year-end closeout got a great...