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  1. International Expansion: Break Down Barriers With Google+ Hangouts

    Example: Let's say you're located in New York City, and your client is located in Sydney. Instead of flying him/her in to help with a meeting you have with your Japanese clients, you can just invite them into your Google+ Hangout (after all, it...

  2. Guy Kawasaki Talks Content Marketing, Social & Google+

    That's according to Guy Kawasaki, the New York Times bestselling author of "Enchantment" and 11 other books, including "The Art of the Start". Starting Your Own Company Many of my friends, colleagues and readers of SEW are working full time for an...

  3. Landing Page Optimization: How to Identify Testing Opportunities

    During the Landing Page Optimization session at SES New York 2013, Justin Cutroni (@justincutroni), Analytics Advocate at Google, discussed: The concept of figuring out and identifying what works best for your company, rather than just going along...

  4. Penguin 2.0 Forewarning: The Google Perspective on Links

    If the New York Times accepted a guest post from you, what are the chances that they would let you load rich anchor text links inside your post back to the blatant money-making page on your site? This article represents my opinions, but my company...

  5. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    Similarly with BrightEdge, connecting with New York based customers is a core goal of the company’s attendance at SES. At SES New York, networking was a major priority for most of the attendees. According to their representatives, Conductor...

  6. Beware of Red Flags When Searching for SEO or Web Dev Services

    Got it at Macy’s in New York, year-end closeout got a great deal on it. A company has emailed you ranting about the 10,000 backlinks they will get for you in 1 week and the new WordPress they will build for your current 4,381 page website in three...

  7. SES New York Keynote Speaker Says Internet is TV’s Best Friend

    He has spoken at dozens of events and has been widely featured in the press including The New York Times, Fast Company, TV Guide, Forbes, BusinessWeek, Mashable, BuzzFeed, and NPR. Proulx will be the opening keynote speaker at SES New York 2013.

  8. Creative Content Marketing: Winning Hearts, Minds & Wallets

    His cartoons have grown by word of mouth to reach 100,000 business readers each week and have been featured by the Wall Street Journal, Fast Company, Forbes, and the New York Times. Busted: Content can be repurposed, re-used and utilized a number...

  9. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    On December 8, 2009, VEVO was unveiled at an event at New York City’s Skylight Studios, which featured a star-studded line-up that included Bono, Mariah Carey, Ciara, Ke$ha, John Mayer, Corinne Bailey Rae, Rihanna, Taylor Swift, Shania Twain, and...