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  1. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    The inaugural ClickZ Live New York kicked off with a bang earlier this month as more than 2,000 digital marketing participants gathered at the Marriott Marquis in Times Square to listen, learn, and exchange ideas with fellow industry colleagues.

  2. Google Buys Company That Designs Robots for Military

    The deal, revealed by The New York Times, marks the eighth robotics company Google has bought in the past six months. However, the firm remains tight-lipped about its intentions for its army of Googlebots, confirming the purchase to The New York...

  3. Sequencing the DNA of the Perfect Comment [Study]

    The New York Times Links to article They were asked to select one of four sample articles, whichever one they were most interested in reading, and given 16 comments from the selected article, one at a time, and asked to rate them on a 5-point scale...

  4. Landing Page Optimization: How to Identify Testing Opportunities

    During the Landing Page Optimization session at SES New York 2013, Justin Cutroni (@justincutroni), Analytics Advocate at Google, discussed: But in general, start with the pages that have a bounce rate over 50 percent, because if they’re bouncing...

  5. Penguin 2.0 Forewarning: The Google Perspective on Links

    If the New York Times accepted a guest post from you, what are the chances that they would let you load rich anchor text links inside your post back to the blatant money-making page on your site? So you write a decent article on the best golf...