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  1. 22 Facebook PR Secrets Every Community Manager Should Know

    Today’s community manager can double as a magazine editor by day and DJ by night, spinning content to match the mood, audience, and atmosphere of the daily Facebook newsfeed. Think USA Today rather than New York Times.

  2. Beyond Google: Tap Into the Alternative Search Engine Data Opportunity

    Opening up their digital magazine to different channels allows them to collect, segment, and analyze data and better gauge intent through PC, tablet, smartphone, and social interactions. In the report, Mullen cites the reformatting and...

  3. Online Only News Site Wins Top Pulitzer Prize For Reporting

    ProPublica shared a Pulitzer last year but the story had appeared in the New York Times Magazine. Big plans and big claims are to be expected from folks 'pajama-clad or not' who are dabbling with new technology and new modalities of public expression.

  4. Online PR and Getting Links From Major Media: 6 Examples

    Requests come from such well-known media as CNN Money, ABC News, Entrepreneur Magazine, The Washington Post, CBS Interactive, and many others. This example from Travel & Leisure Magazine shows. Furthermore, if you've been covered say by The New...

  5. Google Gives Sneak Peak of New Video Ad Formats at IAB's MIXX Event

    Specifically, they showed how a user could point his or her phone's camera at an ad for a car in a magazine and have the car appear in 3D on the mobile device. Yesterday, Neal Mohan, Google's vice president of product management, and Barry Salzman...