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  1. 4 Keyword Strategies for Squeezing Performance From Broad Match

    From Product Ads, "(not provided)", data visualization, ad copy testing strategy, to broad match strategies – my conversations at ClickZ Live New York were varied (and at times brain busting). Bing Ads provided Search Engine Watch with broad match...

  2. Google, Bing & Yahoo Tracking the 2012 Presidential Election Results

    House of Representatives results by searching for [New York U.S. In the program announcement, YouTube News Whether you’re vlogging about which candidate you support, capturing footage of the long line at your polling place, or encouraging your...

  3. AOL Puts Entire Original Video Library on 22 Monetized YouTube Channels

    Ran Harnevo, who leads The AOL On Network, made a surprise announcement on the AOL Blog at the beginning of New York Advertising Week. But Search Engine Watch was one of the few to observe that YouTube had done more than round up the usual suspects...

  4. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    The Statue of Liberty in New York City Good news for advertisers: offline sales have increased by a whopping 3,600 percent. Bad news for users and businesses: while Click-to-Teleport is in beta, there is no “teleport back home” option.

  5. SEO's Achilles' Heel: The Misdirected Attack on Search Engine Optimizers

    This past weekend, while most of us were making a last minute dash to pick up something for Valentine's Day, The New York Times published a long account of how JCPenney was showing up with "uncanny regularity" on the top spot for a variety of...