SEO News

New Years

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  1. Google's New Structured Snippets Pull Facts Into a Page's Search Results

    Google Web Search has evolved in recent years with a host of features powered by the Knowledge Graph and other data sources to provide users with highly structured and relevant data. Structured Snippets is a new feature that incorporates facts into...

  2. Centralizing Location Data: 3 Steps to Local SEO Success

    After five years of growth in the north Chicago suburb of Evanston, my company outgrew the space and recently relocated to Chicago's Loop. Thankfully, we entered our new headquarters ahead of schedule and, while some finishing touches remain, we...

  3. The Challenge of Enterprise Link-Building in a Content Marketing World

    It's no secret that there have been a lot of changes in the SEO industry over the last couple years that have dramatically changed the way that companies approach link-building. Typically these folks include corporate branding, the business unit...

  4. Last-Minute SEO - Here Come the Holidays!

    Not that many years ago we had quite a few of these things called search engines, but today we are primarily referring to the "Big 3": Google, Bing, and Yahoo in that order, with a small, but growing percentage beginning to use Duck, Duck, Go.

  5. The NSA Has a Hush-Hush Google-Like Search Engine

    The search tool is called ICREACH, according to the report, and has been available and in use for some years. The news website reports that the system is capable of handling 2 to 5 billion new records every day, and makes sense of email, phone call...

  6. How FREE Website Call Conversion Tracking From Google Will Benefit You

    For years Google has had Call Extensions that allow you to use a unique phone number in the PPC ads. Use this strategy to uncover profitable keywords if you are a new advertiser or if you haven’t collected enough Web or call analytics data on your...

  7. The Content Hack That Will Unlock 100 Years of Journalistic Tips for Your Digital Strategy

    Those creating them are drawing on countless years of experience and audience understanding and the process of pulling them together is science. Years of Content Science Hopefully the quick run-through above gives you a new perspective on how it is...