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  1. How to Optimize Your Content Strategy With Social Listening

    It can help you find new keywords to target via paid search, find new networks or websites to run display ads on, and it can also help you optimize your content strategy. Each day, millions and millions of tweets, status updates, Tumblr posts, and...

  2. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    There are some shady dealings going on behind the scenes at YouTube regarding its new streaming music service. YouTube is having difficulty getting independent music labels to sign on to its new service due to "highly unfavorable and non-negotiable...

  3. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    LC: One of our aims with the new SES events is to provide an easily digestible content program that is not overwhelming to look at with multiple tracks and multiple sessions that you can't attend all in one day.

  4. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    The New Adobe Experience Manager: All Digital Assets, All Digital Experiences This is how Loni Stark, director of product and industry marketing at Adobe, helped described the new Adobe Experience Manager.

  5. Doodle 4 Google 2014 Winner Invents Water Purifier to Make the World a Better Place

    Eleven-year-old Audrey Zhang of New York is the winner of the seventh annual U.S. When I learned millions of people die from not having clean water and that most of them are children, that's when I decided what my drawing would be," she told New...

  6. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    Their indexation has dropped by approximately 70 percent over the past year. Wow, now that we know it wasn’t a 10-day rollout causing secondary volatility, what in the world was it? By the way, I have a client that called me a year ago after...

  7. Google Reveals What New & Expectant Parents Search For

    With both Mother's Day and Father's Day approaching, Jordan Rost, Brad Johnsmeyer, and Allison Mooney of Google looked at Google search trends, YouTube search trends, and Google Consumer Surveys to see what was top of mind for new and expecting...

  8. Mythbusting: 4 Content Marketing Misconceptions & How to Overcome Them

    2013 was the year of content marketing – the concept went from new, shiny object and buzzword to trusted marketing strategy. For example, perhaps you always write one standard social media post per new piece of content; why not instead make a list...