Instead, they are steering users to their new Keyword Planner that they launched earlier this year. Google says they are working on adding a new column to give insight into ad impression share data. The new Keyword Planner tool is still free for use.
Think like a publisher" is the motto of the year, she said. New media skills These are the questions speakers Miranda Miller and Natalie Henley tackled in an SES Toronto session on content marketing. The Changing Face of SEO
BrightLocal has revealed insights from their new consumer review survey looking at local search. But what is interesting is it has declined over the last year, with about 75 percent recommending a local business through word-of-mouth in 2012 and...
Well over a year ago now, I found myself in a bit of a situation. A new client who had been on Webtrends had decided to switch to Google Analytics and had lost all their previous data. It's important to know that Google Analytics "Hour of Day...
Earlier this year Durex decided to offer a new service where their condoms would be sent directly to couples in need in cities across the world, either on the web or using an app. Last August Mountain Dew was ready to launch an Apple version and...
Matt Wallaert, Bing Behavioral Scientist, stated in the release that more information will be made available once the new school year draws closer. We see the program as something we can build alongside teachers, parents, and visionaries to create...
Last Thursday, Facebook introduced a new way to share 15-second videos on Instagram. Today, new data from Unruly Media has found the number of tweets containing a 6-second looping video from Vine has almost doubled in just two months.
Agencies are looking for new ways to leverage web 2.0 and offer additional services to their existing and new clients. The Year of Marketing Integration The New SEO: Search Marketing Integration Digital marketing services are growing.
With this new product, this is our chance to take advantage of a new, easy-to-use tool to quickly optimize our local listings. As I digress back to Bing Places, Ginny Sandhu, Senior Product Manager at Bing described the new product:
This is a big year for changes at Google AdWords. Another new feature is called flexible bid strategies. Along with the enhanced upgrade has come enhanced sitelinks, enhanced call extensions and new (and useful) bid multipliers.
So look at that as new opportunities to apply your paid and earned media strategy.percent of queries in the U.S.have no exact match keywords. Time Decay: The longer a piece of content is up, the less valuable it becomes, so fresh content that...
At the announcement, we learned the Instagram team is triple the size it was a year ago. Choose from 13 new visual filters exclusively to video. Systrom said the community is what makes Instagram different, and with the new video app, Instagram...
New findings from online ad network Chitika confirm it's anything but lonely at the top. Compete.com last year released a study that showed 53 percent of organic search clicks go to the first link. According to the study, the top listing in Google...
Google announced its intention to issue Class C stock last year, however the Brockton Retirement Board and shareholder Philip Skidmore sued the firm, claiming that the firm's co-founders Sergey Brin and Larry Page engineered the stock split in...
CANDIDLYNICOLE" - Nicole Richie brings her unfiltered sense of humor and unique perspective to life in a new series based on her clever twitter feed. And on April 30, 2013, AOL launched its original programming slate at this year's NewFront.
The new product, which Yahoo is launching in connection with location software company Yext, is designed to help companies easily update their online listings across more than 40 online platforms designed to reach 150 million local searchers...
This is an area which has seen a significant increase in the past year, and is now at one in five brands. When Google+ was launched last year it also introduced authorship to give content producers a way to verify their identities.
To arrive at their conclusions they examined 100 U.S.advertisers spending more than $100 million between March and May of this year using Adobe’s Media Optimizer. As more advertisers switch over to meet the deadline, this is likely to further...
Google will take home more than half of all mobile advertising dollars this year as the company is poised to see record revenues for 2013. Research firm eMarketer said that Google is on pace to set a new record after more than tripling its mobile...
What was once unnecessary is now helpful in discovering new content in Facebook, and potentially annoying your friends even more. And this year's Oscars buzz reached an all-time high on Facebook with over 66.5 million interactions, including likes...
