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  1. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    The "(not provided)" traffic is leading marketers to use the word "probable" all too often. The word 'probable' is bad in a sales conversation," Adams said. Adams pointed me to a post on gShift's blog where they talk more about this, and stated...

  2. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    One of my German colleagues used a different word: lurkers. I will reiterate the spirit of Cutts' controversial blog post: there are many good reasons for guest blogging (exposure, branding, increased reach, community, etc.

  3. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    For example, if everyone talks about the value of video marketing from a theoretical perspective, but you're creating 3,000 word in-depth tutorials that really move people forward, that's your niche. In a recent post that rattled the SEO industry...

  4. Why Content Marketing is a Definitive Method for Success in 2014

    A big picture word nowadays, content has truly driven the industry into new realms in 2013, and 2014 will be sure to be another adventurous year. You can easily tell your story by way of content; write a blog post with a personal touch, create a...

  5. Twitter Speak From @ to Z – Terms & Definitions

    This refers to how many letters, spaces, and punctuation are in a tweet (just like you're used to when talking about any type of word document, article, etc. When people talk about retweeting something they will say the word "retweet," but if you...

  6. The Role of #Hashtags in Social Media and Search

    Because a hashtag puts a word, acronym or series of words together without spaces, unfortunate interpretations turn good intentions into Epic #Failures. One blogger recently ranted in a blog post about how the hashtag is ruining the English Language.

  7. The Impact of Penguin 2.1: Recovery, Knockout Punches & Fresh Hits

    Keep producing great content, keep leveraging social to get the word out, keep building natural links, etc. I’ll focus on one of those sites in this post. This post is designed to give you a peek behind the curtains, into the world of Penguin.