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  1. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    The "(not provided)" traffic is leading marketers to use the word "probable" all too often. The word 'probable' is bad in a sales conversation," Adams said. New content won't be tracked quickly nor new keyword phrases or keywords that aren't yet...

  2. 40% of Marketers Want to Reinvent Themselves: Data & Change at Adobe Summit 2014

    The word and the concept are nothing new, but understanding how integration is actually manifesting into tangible ways of marketing is new to many. When it came to the technology that could help them in their profession, 65 percent said they're...

  3. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    One of my German colleagues used a different word: lurkers. Get SEO Training from Shari Thurow at ClickZ Live New York 2014: The search and social media industries are inundated with many myths, misconceptions, and mistaken beliefs.

  4. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    For example, if everyone talks about the value of video marketing from a theoretical perspective, but you're creating 3,000 word in-depth tutorials that really move people forward, that's your niche. Thought leadership elevates content creation to...

  5. Conquering Content Marketing, Step 3: Facing the 'Fans'

    Soon, 10 or so moms from the group were discussing ways to spread the word about Lisa's video. One even suggested a brainstorming session the next day on Google+ Hangouts to talk through some ideas for British Outfitters' new marketing direction.