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  1. Penguin 2.0 Forewarning: The Google Perspective on Links

    Don't wait for Penguin 2.0, or the next wave of link message penalties to come out. If the New York Times accepted a guest post from you, what are the chances that they would let you load rich anchor text links inside your post back to the blatant...

  2. Putting Search in Focus: Trends to Watch in 2013

    Content will continue to evolve, and the best search marketers will always be working on the next wave early, but focused on the underlying fundamentals, and how to leverage the latest trends into ongoing strategies, not to just change course and...

  3. Google Sued by Germany’s Former First Lady for Prostitution-Related Search Suggestions

    Kent Walker, a Google lawyer, wrote in a 2010 statement on the Google Public Policy blog, “.along with this new wave of creators come some bad apples who use the Internet to infringe copyright. Google is facing another lawsuit over their...

  4. Facebook Working on Better Search, But Won’t Rival Google, Engineer Confirms

    Rather, Rasmussen helped create Google Maps and later spearheaded the failed Google Wave project. Rasmussen admitted Facebook search “could be a lot better”, but unfortunately, the interview was light on details about what we can expect in the way...

  5. Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

    As Facebook told the BBC, "We don't see evidence of a 'wave of likes' coming from fake users or 'obsessive clickers'. It’s worth noting that you can get the wrong kind of attention and pay for bum clicks on any PPC platform; this isn’t new.

  6. How Search is Helping Quora Break Through to the Mass Market

    Given the almost inherent quality and relevance of its content, Quora seems poised to ride the Google wave even higher and potentially find its way into the mass market before long. or “Why do some people love New York city and others hate it?

  7. CIVETS: New Global Marketing Opportunities in Emerging Economies

    Many economists regard the CIVETS countries – Colombia, Indonesia, Vietnam, Egypt, Turkey, and South Africa – as the next wave of fast growing emerging economies. Now many analysts consider the CIVETS countries as a second wave of emerging...