Building a Search Marketing Consulting Business SEW EXPERTS: SEM CROSSFIRE With the job market going the way it is, and people always looking for ways to supplement their incomes, many search marketers are considering building their own...
I took over the Outsourced column from Chris Boggs (now writing SEM Crossfire with Frank Watson) back in September 2007. Universal Thoughts on Local Search" covered the importance of maintaining strong local feeds for brick-and-mortar locations in...
Don't Believe Everything You Read SEW EXPERTS: SEM CROSSFIRE Would you make a life or death decision about caring for a sick infant based solely on blog advice, or even WebMD? Last month, the judge threw out Universal's argument that Veoh didn't...
SES Chicago 2008 Recap SEM CROSSFIRE Launch, analyze, refine analysis techniques, adjust and repeat. Warner Music Not as Thrilled As Universal, Says Goodbye to YouTube Posted by Nathania Johnson Dec 22, 2008 After writing about how Universal Music...
SES Chicago 2008 Recap SEM CROSSFIRE Launch, analyze, refine analysis techniques, adjust and repeat. Universal's YouTube channel . Viacom and NBC Take Note: Universal Music (and Others) are Making Tens of Million$ on YouTube Posted by Nathania...
SEM CROSSFIRE Could our industry's Big Three replace the old ones? Universal Search Should Be a Plus OUTSOURCED Variety in the search results gives online marketers multiple opportunities to rank and gain new listing visibility.
SES Chicago 2008 Invitation and Primer SEM CROSSFIRE An exciting agenda, several SEM experts, great speakers, and plenty of networking opportunities await in Chicago for the Search Engine Strategies Conference and Expo.
Google's New Tools for Site Link Strengthening SEM CROSSFIRE Google recently turned its focus on helping webmasters to address 404 error pages, which don't pass link authority and negatively impact the user experience.
Common Problems with 404 Error Pages SEM CROSSFIRE Misconfigured 404 error pages can affect your search engine rankings. The Universal Mastery of Video Content OUTSOURCED Video listings cause us to reexamine the way we've traditionally viewed...
Common Problems with 404 Error Pages SEM CROSSFIRE Misconfigured 404 error pages can affect your search engine rankings. The Universal Mastery of Video Content OUTSOURCED Video listings cause us to reexamine the way we've traditionally viewed...
Look Out PageRank, There's a New Algorithm in Town SEM CROSSFIRE Microsoft recently published research on a new algorithm it calls BrowseRank, which is based on user behavior instead of linking patterns.
Look Out PageRank, There's a New Algorithm in Town SEM CROSSFIRE Microsoft recently published research on a new algorithm it calls BrowseRank, which is based on user behavior instead of linking patterns.
Trademarked Terms: Guaranteed Conversions, Guaranteed Controversy SEM CROSSFIRE To buy or not to buy trademarked competitor keywords. Microsoft's Navic Networks Partners with Mediabrands Posted by Nathania Johnson Jul 28, 2008 Microsoft's recently...
SEM CROSSFIRE Not too many advertisers are focusing on the Summer Olympics in Beijing so far. Google Incorporates Code Search Results into Universal Search Posted by Nathania Johnson Jul 14, 2008 In news that is likely to make my software-developer...
Kickin' Off the SEM Crossfire with Frank the TankOver the course of SEM Crossfire, Frank Watson and Chris Boggs will take hot button issues and provide a cross section of opinions – ideally allowing readers to make more informed decisions.
