SEO News

New Universal

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  1. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    When turning the functionality on in your Google Analytics account, you will also find links to Google's guides for classic and Universal tracking code updates. This helps you see patterns and changes in Age group activity over time and easily spot...

  2. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    YouTube has managed to ink contracts with major labels like Sony, Warner, and Universal, but has run into trouble with some of the independent labels due to what the labels feel are unfair terms. There are some shady dealings going on behind the...

  3. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    GWT uses universal results. New content won't be tracked quickly nor new keyword phrases or keywords that aren't yet ranking. Marketing is more complex today than ever. Much of this is due to the progress we've made in technology.

  4. The World Welcomes 2014 on Twitter, Reveals Usage Patterns

    Twitter is becoming the de facto universal online chat room where people actually have short conversations on (see percentage of RTs in tweets). New Year's Eve is possibly the only event that is celebrated all around the world regardless of...

  5. A New Direction for SEO in 2014: The Secure Search Manifesto

    Ensure that you are measuring and tracking universal/blended rank. In 2014, rank means ensuring that you have complete visibility into how content appears in the SERPs by device type (mobile, tablet, desktop) in universal listings, and by location...

  6. Google's Universal Privacy Policy Class Action Lawsuit Dismissed

    A lawsuit against Google over their universal privacy policy has been dismissed by a California judge. Attorneys General and privacy groups including EPIC tried and failed to stop the implementation of Google's new privacy policy early in 2012...

  7. What You Can Learn From Google Analytics Mobile Reports

    With the move to Universal Analytics we're all hoping that we'll be able to tie user journeys together so that those visits on mobile phones with a low conversion rate can be viewed alongside the same user who may have used a desktop to convert...