SEO News

New Universal

  1. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    GWT uses universal results. New content won't be tracked quickly nor new keyword phrases or keywords that aren't yet ranking. Marketing is more complex today than ever. Much of this is due to the progress we've made in technology.

  2. The World Welcomes 2014 on Twitter, Reveals Usage Patterns

    Twitter is becoming the de facto universal online chat room where people actually have short conversations on (see percentage of RTs in tweets). New Year's Eve is possibly the only event that is celebrated all around the world regardless of...

  3. A New Direction for SEO in 2014: The Secure Search Manifesto

    Ensure that you are measuring and tracking universal/blended rank. In 2014, rank means ensuring that you have complete visibility into how content appears in the SERPs by device type (mobile, tablet, desktop) in universal listings, and by location...

  4. Google's Universal Privacy Policy Class Action Lawsuit Dismissed

    A lawsuit against Google over their universal privacy policy has been dismissed by a California judge. Attorneys General and privacy groups including EPIC tried and failed to stop the implementation of Google's new privacy policy early in 2012...

  5. What You Can Learn From Google Analytics Mobile Reports

    With the move to Universal Analytics we're all hoping that we'll be able to tie user journeys together so that those visits on mobile phones with a low conversion rate can be viewed alongside the same user who may have used a desktop to convert...

  6. YouTube May Launch a Commercial-Free Music Subscription Service by End of Year

    Billboard also reported that YouTube would already have all the licenses it needs for a service like this, including from Warner Music Group, Sony Music Entertainment and Universal Music Group. No doubt this new service will be primed for the...

  7. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    Universal Analytics is new measurement protocol originally announced at 2012 Summit. Universal Analytics Migration Google Analytics agreed and announced Universal Analytics Migration will (to be available "soon") enable users to take advantage of...

  8. Google in 1998: New Easter Egg Takes You Back in Time

    While you can't do a search in the old school Google, it is amazing to see how far the search engine has advanced from the 10 blue links to more dynamic search engine, providing universal search items like images, video, and news.

  9. SES San Francisco Keynote: Google's Matt Cutts & Patrick Thomas on Search Engine Censorship

    There may be no easy answers or ever universal agreement on the best way to design a search engine, but as this keynote session highlighted, the choices are rarely black and white. Here's what he had to say about the new Webmaster Tools data and more: