SEO News

New Press Blog

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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    If the content is high enough quality, a press release is also a good idea. It's been pretty clear to most SEO professionals for a long time, even before we knew what a Google Penguin was, that link-building at the enterprise level (and really at...

  2. Last-Minute SEO - Here Come the Holidays!

    They could also be press releases, syndication, blog outreach, affiliates, or even AdSense. Buyer Beware: Outreach is not buying press releases and guest blog posts on blog networks. Affiliates can be a great way to attract new visitors to your site.

  3. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Is it a video, your Facebook page, a press release or your latest blog post that's ranking? Adams pointed me to a post on gShift's blog where they talk more about this, and stated that while Hummingbird is the future of search, and centered on...

  4. SEO, Demand Generation & Content Marketing: 5 Takeaways From Joe Pulizzi

    Obviously, we still do press releases. Ultimately, most people use a blog or something like that. You can usually identify this type of content by reading their blog for half an hour or so. His priority is reaching a new audience, increasing...

  5. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    We ruined it the same way we ruined meta keywords, and directories, and press releases, and blogrolls, and widgets, and infographics, and link exchanges, and article submissions, and forums, and comments, and wikipedia, and (on second thought I...

  6. Content Strategy for an International SEO Campaign

    Written content such as blog posts, website copy, white papers, social media posts, press releases, and advertisements. In many respects, you can liken it to adding a new product to your marketing efforts, with its own microsite, email marketing...