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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    For more information on spying strategies and tools, attend my session next week in New York City at ClickZ Live. This post will cover some specific examples from a tool called www.ispionage.com and a few specific examples of how to monetize this...

  2. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Get SEO Training from Shari Thurow at ClickZ Live New York 2014: I will reiterate the spirit of Cutts' controversial blog post: there are many good reasons for guest blogging (exposure, branding, increased reach, community, etc.

  3. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    Develop a micro plan:Develop a brand plan that includes a column on a high-profile publication like Forbes, regular quotes in media such as The New York Times, and maybe even a TV appearance. In a recent post that rattled the SEO industry, Google's...

  4. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    Lisa Hughes, British Outfitters' most recent New York hire, was sitting in the office of her boss, Don Makerfield, anxiously waiting for him to get off the phone. We can post videos, do a print and social campaign, and create a positive image for...

  5. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Q4 contains cities with a DMA ranked 1-8, including New York, L.A.and Chicago. Check out his post on segments when you're done reading this one. Google Analytics user agent detection can be thrown off by the countless new mobile devices on the market.

  6. Google & Yahoo Reveal the Most Searched For Halloween Costumes of 2013

    Gatsby dress – searches are highest in New York and California Miley Cyrus – not surprising following her post-VMA twerking and other "look at me" antics. Duck Dynasty – searches are 3x higher this year vs.last year; search volume is highest in Texas.

  7. The Social CEO: 6 Reasons Why the CEO Must Lead the Way

    With a reported 1 million+ downloads in the first few days following the event, spurred on by a stream of tweets, blog posts, coverage by the Wall Street Journal, San Francisco Chronicle, TechCrunch, Chicago Tribune, New York Post, the Hollywood...

  8. The Dirty Lawsuit Could be First of its Kind in Reputation Management

    Jones pleaded no contest in October 2012 to having a sexual relationship with 17-year-old student Cody York at Dixie Heights High School while she was teaching there. Before her plea, she continually blamed York's ex-girlfriend for spreading lies...