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  1. Facebook - A Love Story: Using Earned & Paid Media to Better Attract & Engage Customers

    Sponsored Stories: a method to reach friends of current “fans” Lolly Wolly Doodle: Love At First Post Improved Engagement: Lolly Wolly Doodle’s customers post photos of their children wearing Lolly Wolly Doodle clothing at major milestones.

  2. Social PR: 6 New (+ Old) Ways to Win Friends and Influence Search

    Related Stories Share the most important news in case users miss the tweet or blog post. Considering the search and social trend is no longer about quantity and we are living in a world of social PR quality, winning the popularity contest with the...

  3. Living Stories is Google's Way of Telling Murdoch to 'Buzz Off'

    Google Living Stories lets you read the same reporting and analysis that you expect from The New York Times and The Washington Post, delivered on a highly interactive platform. In a post on the Official Google Blog, "Exploring a new, more dynamic...

  4. Search Headlines & Links: March 10, 2008

    Here we've collected today's top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web: Jason Calacanis TechCrunched in Techmeme: Deathmatch at SES New YorkDuncan Riley of TechCrunch fame...

  5. A Keynote Conversation with Danny Sullivan and Jason Calacanis

    Digg continues to battle phony stories, News.com Now, he's left that company to head up a top-secret research post as the Entrepreneur-in-Action at Sequoia Capital, a leading VC firm.Calacanis' enemies come in two flavors—general haters, and...

  6. Ranking the Quality of Online News

    In other words, Google News relies on the editorial judgment of online news organizations to determine which stories are most deserving of inclusion and prominence on the Google News page. Newsknife studied only those categories of stories at...