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  1. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    As Andy Beal, CEO of Trackur and recognized online reputation consultant recently stated at Pubcon New Orleans; "Leave no social media profile vacant". Ninety percent of daily media interactions are screen-based as sequential or simultaneous...

  2. New Google Local Listings Carousel Showcases 7 Results Above the Fold

    And Pete Meyers on Google+ spotted the above slightly different search results (with the map beneath the carousel) for [new orleans restaurants]. Google seems to be doing a limited beta test of a new style of displaying local search results, such...

  3. Video, Journalists & PR: 3 Keys to Local Small Business Marketing #Pubcon

    At Pubcon, which is taking place in New Orleans this week, presenters are providing a treasure trove of information about online marketing for local, small businesses. Jarboe went on to site a case study his company did with New Orleans local deals...

  4. 75% of Most Shared Super Bowl 2012 Video Ads Launched Before Super Sunday

    Most of the brands that have announced their plans for Super Bowl XLVII in New Orleans have yet to begin uploading teaser campaigns to YouTube. Unruly Media has released a Super Bowl playbook and an infographic that marketers will want to read and...

  5. Google Crisis Response: From Search Engine to Information Provider

    When Hurricane Katrina hit New Orleans in August 2005, Google really started to show it's "age". SEW met the people behind Google Crisis Response at I/O 2012. The work of this small, relatively unknown, team is indicative of the future of...

  6. Yahoo Ranks Best Fireworks For Fourth of July

    New Orleans: 21st annual “Go 4th on the River” is a New Orleans–style party on the waterfront that culminates in the fireworks show set off from the “Dueling Barges. New York's 35th annual Macy's fireworks - termed "Gift of Freedom" - comes in at...

  7. Social Media Success Stories

    Naked Pizza, a New Orleans pizzeria that specializes in healthy pies, set a one day sales record using social media. Co-Chairman Alex Bogusky of Crispin Porter $7,500 billboard = 300 new customers; $0 Twitter = 1,800 new customers.

  8. Court Denies Yahoo Request To Move Trademark Case

    Circuit Court of Appeals in New Orleans rejected Yahoo's bid to move the trademark suit brought by American Airlines in a Texas court. The 5th U.S. One has to wonder how long it will be before Yahoo settles with American Airlines, like Google did...