For those of us who make our living on the 'Net, anonymity is no picnic, either. Now that Google has been named one of the first three officially credentialed identity providers (along with PayPal and Equifax), there may be a new sheriff in town...
Alumni news article: elon.edu/e-net/Article/65442 Most colleges shut down almost entirely from end of finals or mid-terms to the start of a new semester, and during semester breaks as well. Just like a press release helps get on a school’s radar...
When the goal is to attract larger audiences for your content marketing efforts, either to turn these visitors into new leads or just for the SEO value to be gained from earning links and social media shares, you need some heavyweight content bait.
Twitter Testing New Local Discovery Features — And It’s About Time – AllThingsD"Twitter is in the process of testing a new feature that lets you discover tweets from people within a certain distance of your location.
Coming Soon: Bing Ads to Launch in Australia and New Zealand – Bing Ads Blog A new Google Places for Business interface rolls out. The new business.twitter.com: Learn to tweet your way to #success – Twitter Advertising Blog
Marketers from strong brands are pursuing the 60 to 40 percent ratio of branded and non-branded traffic because they recognize the value of long-tail visitors, whose net-new traffic spikes traffic by 50 percent or more.
A former member of Matt Cutts' search quality team was recently quoted as saying: getting a link from a high PR page used to always be valuable, today it's more the relevance of the site's theme in regards to yours, relevance is the new PR.
Portent, a Seattle-based Internet marketing agency, has released a report offering new insight into Google’s Penguin algorithm. Then in October 2012, the net got much wider. The report, based on primary data gathered by the agency, suggested that...
A former member of Matt Cutts team said that “relevance is the new PageRank”, which makes sense. This is a net positive since most content on the web sucks. The SEO world continues to shift its collective focus to all things content: content...
According to Sri Sharma from Net Media Planet your user base is often on the move with 50 percent of searches having local intent in them. Smartphones and tablets now drive one out of every three minutes spent with digital media, according to new...
Your most engaged and influential users love to be an inside source of new information for their friends and followers by sharing contests, information, or deals with their social networks before other people have heard about them.
Find measurable items within the goals for the news site that give a baseline, so you can track progress on the old site versus the new site. If you’re not familiar with the term, a site migration is a project where a new site is being designed and...
TLD (com, net, org, info or some obscure and strange one you may have never heard of like ws) After successfully detoxing your link profile, try some new link building. Like most things in life, action comes out of necessity.
You can’t tell me that a new website for a Hollywood movie requires a content publicity approach that is in any way similar to what you would need if you were promoting a new iPhone app that calculated construction industry job estimates.
Export monthly search data results from the GKT and export it into a new column with your other data points (keywords, rankings and URL found). It’s also much more interesting from an ROI perspective to execute against low-hanging keyword...
Majestic's Flow metrics are new but look quite promising. If the page is a brand new blog post, the PageRank meter will show zero, although that isn't the actual value – it just means that the PageRank database that tools access through the API has...
They may start with brand keywords and embark on a process of discovery of non-brand keywords, all the while being careful not to cast too wide a net and build up empty (and costly) clicks. The GDN campaign's structure and maintenance are...
The idea of appealing to a specific core audience isn't exactly new. Swedish social media entrepreneur Erik Wachtmeister recently announced the launch of a new site called Best of All Worlds, aimed at “the top 1 percent” of Internet users.
And having your in-house experts run or at least participate in Q not just experts – from company founder news, to announcing new hires, to pimping anything noteworthy an employee in your organization does to their alma mater.
The payout to shareholders is equal to approximately 85 percent of the net cash proceeds from this initial resale to Alibaba. The completion of this transaction begins a new chapter in our relationship with Yahoo!
