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  1. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    What is the hot news or the biggest trend? Establish a blog or website that becomes an authoritative brand in your space. There are many different kinds of writing available to content marketers, from in-depth content like ebooks or white papers to...

  2. Rand Fishkin Talks New Approach to Link Building, Content Marketing & Contextual Search

    You can check out the full interview here, where Fishkin shares his thoughts on additional topics like Google+, social media, and staying up-to-speed with industry news. Pete on the Moz Blog all about big content.

  3. Securing the Future of SEO: Global Brands & 5 '(Not Provided)' Solutions

    In the near future, Adobe will be sharing a few new methods and solutions to solve for keyword-level insights on the Adobe Digital Marketing blog. Others sat back to absorb the news and some, content-based marketers, embraced the news as part of...

  4. FTC Giving Native Advertising a Closer Look

    While the fact that holding a workshop isn't necessarily that big of news, the fact of the FTC is looking into native advertising at all is big news. The Federal Trade Commission will host a workshop on December 4, 2013 in Washington, DC to examine...

  5. Goodbye, Video Responses: YouTube Giveth and YouTube Taketh Away

    But, marketers need to get out into the streets and look beyond the official announcements on the YouTube Creator Blog if they want to discover new opportunities and competitive advantages. It shifts the balance of power away from Orkut, a social...

  6. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    Did the social media news industry and elites invent something new called social content marketing that is the replacement for blogs as we know it? A pay to play version of content marketing that's paved the way to 100 percent of BuzzFeed's revenue...