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  1. Digital Asset Management Strategies to Grow Your Audience

    How could each component of the conversion from podcast to video could be leveraged for a wider and quite often new audience? This is important on this project because YouTube only allows 15 minute segments and the podcast is generally over an hour...

  2. Are the Brains of Search Engine Marketing and Search Engine Optimization Sartorially Challenged?

    He is the host of the weekly Landing Page Optimization show and podcast on WebmasterRadio.fm. And since the press release had hurt the feelings of one or more of my friends in the industry, I also dismissed Roth's observation, "Search Engine...

  3. Effective Search Marketing Strategy Determines Fate of Organizations

    For more information, you may listen to Peter Clayton's podcast where he recently interviewed me on this and related subjects. New generations of furniture buyers making plans to visit stores never even put Porters on their list because it was...

  4. Did-It Does It Again - Uninformed Controversy As Publicity

    Podcast optimization - well podcasts are now videos and most are hosted on YouTube. It seems that being controversial is a major way to get new business in the Web 3.0 world over at Did-It, if the company's editor-in-chief Steve Baldwin's article...

  5. Social Media Marketing 101, Part 2

    Do you need to produce a video or a podcast before you start the campaign? The only major search marketing conference and expo on the East Coast, SES New York will be packed with more than 70 sessions, plus more than 150 exhibitors, networking...

    Published
  6. Social Media Marketing 101, Part 1

    Many social media sites come in the form of a blog, microblog, podcast, videocast, forum, wiki, or some kind of content community. In the meantime, take a look at some of the Social Media Marketing columns here at Search Engine Watch to learn more...

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  7. Meet the Conference Speakers at SES London 2009 - Part 2

    She is moderating the Orion Panel about "Universal & Blended Search" on Tuesday, Feb.moderating the "Search Advertising Tools" and speaking about "Video & Podcast SEO" on Wednesday, Feb. As I mentioned above, I'll take a look next week at the...

  8. The Other PR that influences search ranking

    A good press release with the links, podcast and video gor picked up in some major media sites. The podast was registered at podcast sites. Our panel at SES NYC yesterday was about how to get authoritative links and what that can do for your search...

    Published