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  1. Google to Fight Piracy by Modifying Search Algorithms

    The biggest change in the Google search update will be new ad formats in search results on queries related to music and movies that help people find legitimate sources of media. We're also testing other ways of pointing people to legitimate sources...

  2. Mobile Site Migration Planning: Rolling Your M-Dot Into Your .Com

    However, with this being Google’s preferred method of Web presentation for mobile, as well as the increased understanding that brand consistency drives momentous brands such as Apple, Google, and Amazon, responsive is, of course, a no-brainer.

  3. 4 Tools and Tips That Will Help You Be a More Analytical Marketer

    Ensure all of the links in your email are being properly tracked in Google Analytics, and make updates so you get the data and credit you deserve for anyone who clicks a link. Whether you’re re-evaluating your current keyword strategy or...

  4. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    Review Webmaster Tools report for Google and Bing Especially when an agency is newly hired by a company, the first few weeks are inevitably spent in performing audits, reviewing existing strategies, and finding elements to fix, in order to create...

  5. Google Tests Knowledge Graph with “In the News”

    Google is testing a new Knowledge Graph feature called "In the news," per reports. We're always making improvements to Search," a Google representative wrote in an email. Perhaps interestingly, unlike the rest of her family, a search for Duggar...

  6. How Google Pigeon Impacted Local Queries, and What You Can Do

    Many are reporting a constant flux, and in fact, over at the Local Search Forum, Linda Buquet shares her data that suggests Google is testing two to three version of Pigeon’s results. Google’s local algorithm update, "Pigeon," took flight around...