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  1. The Hidden Skill Every PPC Manager Should Possess: Sleuthing

    Leads were still being generated by the same queries that were triggering the same ads and landing pages as before. We also looked at Google Analytics. For this particular situation, there were no new, outlandish search queries coming in and...

  2. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    And a home run is knowing the entirety of rank across the Web, including rank for Twitter, YouTube, website pages and more. Knowing multiple pages are ranking for the same term is third base. Google Webmaster Tools (GWT) doesn't provide all the...

  3. Google Supports New Schema for Multiple Business Phone Numbers

    To help take the confusion out of the process for adding this markup, Google has updated Webmasters guidelines with recommendations for creating location pages for local businesses and organizations. Recently announced, Google launched support for...

  4. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    For this report, The Search Agency weighted home pages of Web-only retailers against factors in its scorecard, such as: Make sure your site is fast: Check out these tools and tips from Google on how to examine the speed of your site.