Also, if you haven't already, make sure to use Yoast's Google Analytics plugin. Use Google Libraries http://wordpress.org/extend/plugins/use-google-libraries/ This very simple plugin that substitutes JavaScript libraries called locally on your own...
The new version of Google Maps is by invite only. Google has announced a revamping of Google Maps and it is much more than a few changes. It is a reworking of the entire Google Maps interface from the group up, designed to make Maps more intuitive...
If you've visited your Google+ account in the past day, you may have noticed Google's big announcement at play: a new look and feel for the social network that puts imagery front and center in a huge way.
How will we optimize for this new kind of search and the Google Knowledge Graph? "People communicate with each other by conversation, not by typing keywords -- and we've been hard at work to make Google understand and answer your questions more...
That changes today as Google announced a new schema that supports company logos. Using it will allow Google algorithms to understand which image on your server is your preferred logo. From their example code, it also appears that Google is...
Google Analytics user agent detection can be thrown off by the countless new mobile devices on the market. Analyzing your website data with Google Analytics is much like mining for gold. Segment Contributed by: Justin Cutroni is a web analytics...
For example, you can run a Promoted Tweets on Twitter, Sponsored Stories on Facebook, and an AdWords campaign on Google all with the goal of driving visitors to download a new whitepaper guide on your website.
Google CEO Larry Page made a surprise appearance on the keynote stage Wednesday at the Google I/O conference. Two hours and 45 minutes into a 3-hour keynote, Page took the stage giving what almost could be described as an elevator pitch or Google...
Google has confirmed earlier rumors that it was working on a streaming music service. The company yesterday announced Google Play Music All Access at the Google I/O conference in San Francisco. Google Play Music All Access offers its catalogue of...
In a new study, “Mobile In-Store Research: How in-store shoppers are using mobile devices,” Google showcases consumer behavior while they shop. Recent data from Google shows mobile is a shopping companion while consumers are in the store looking to...
In a ruling this week, a German federal court said Google must restrict information in its autocomplete when it violates personal rights. The suit, filed by an unnamed man according to the BBC, claimed defamatory autocomplete suggestions on Google...
A whirlwind of upgrades, information, and new features have been spilling out of Google AdWords of late. What are your favorite new features, tools, bells and whistles in Google AdWords? New Google Display Planner
Most social media experts would set out to rectify that – and possibly engage that new traffic to their Google+ page – but Domino's has still continued to ignore it. Google+ is struggling to attract brands, and the brands they do attract are...
Now that Google has been named one of the first three officially credentialed identity providers (along with PayPal and Equifax), there may be a new sheriff in town – at least a new deputy. In "Can Google be Trusted to Do No Evil?
A new Easter egg turns Google Images into a playable classic arcade game with a Google twist. Head to Google Images and type "Atari breakout" to fire up "Image Breakout" and start destroying rows of images by bouncing a ball into them.
The new Penguin 2.0, which is the name Google uses internally for the next gen Penguin, will be much more comprehensive than Penguin 1.0 and it will go deeper and have a larger impact than the original.
I was reading some articles lately about unnatural links messages and various tools and remedies to deal with them (or even Google Penguin). Monitoring (Google Webmaster Tools, reporting, etc. Now let's consider Google's take on whether a link was...
Google's Mobile Search Moments research reported that 73 percent of mobile searches trigger additional action and conversions. Now with Google AdWords enhanced campaigns heading down the track like a freight train, it's time to reevaluate how you...
Don't take images from Google; instead, find and cite the original source. Google Analytics is also a popular way to assess your performance. For example, a home furnishings store may have a community of professional interior decorators as well as...
The third edition adds information about connecting with Pinterest and Google+ as well as all the new Facebook sponsored stories and Ads and other paid products. One of the all-new chapters in the book, Optimizing for Local Search, introduces the...
