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  1. So... You Think SEO Has Changed?

    Sure, there is less data to look at (thanks, Google) and there are changes in how the engines deal with some of the technical issues like canonical tags, rel=alternate syntax, and schema mark up to name a few, but it's really no different than how...

  2. Google AdWords Search Funnels Attribution Modeling: Think Hard Before You Act

    This is a big deal. If I sell a non-essential product that people might wait until payday to purchase (a new jacket, maybe? We've had attribution tools in AdWords in a long time in the form of Search Funnels, but the new introduction brings us...

  3. gShift Gives Content Marketers More Ways to Mine Twitter Keyword Data

    Not only does that number represent a great deal of relevant conversation, it is a great source of keyword data! SEO software company gShift announced a new way for content marketers to mine valuable data from the conversations a brand’s audience...

  4. Google, Europe Near Antitrust Deal, Really This Time?

    I believe that the new proposal obtained from Google after long and difficult talks can now address the Commission's concerns. Google has offered further concessions to address the European Commission's (EC) antitrust concerns, which could finally...

  5. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    In essence, it was a big deal when a high-profile website thought your content was awesome enough or that you were important enough that they would republish something you wrote on their site. Of course, if you know the person writing the blog post...