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  1. International Expansion: Break Down Barriers With Google+ Hangouts

    It allows you all to collaborate, ask questions, have meetings, and even host educational webinars with those who can't make it to your country (let alone your office). Example: Let's say you're located in New York City, and your client is located...

  2. YouTube Now Gets More Than 1 Billion Unique Visitors Every Month

    If YouTube were a country, it would be the third largest in the world after China and India. YouTube is new getting more than 1 billion unique visitors every month. YouTube announced it had reached the milestone in a preview of the presentation it...

  3. International SEO Gone Wrong: 7 Assumptions Can Ruin Your Program

    I can do some in-country training, perhaps some global seminars and everyone will be ready to help the SEO program succeed. Is the official language of a country its dominant language in search? It decreases overhead, and those regional resources...

  4. On International Women's Day, Marketers Share Challenges & Reasons to Celebrate

    When I graduated college, my first step was a doozy: an internship in a foreign country, namely Germany,” she recalled. As for those women attending SES events, Roth notes that “a female speaker at SES New York is looking into arranging a girls...

  5. Twitter Ads: Are You Wasting Money on Mobile?

    Are you using that country’s natural language in your Twitter ad copy? Unlike most paid channels that have long planning, set-up and implementation cycles, Twitter advertising offers more flexibility to test and refine new campaigns almost...

  6. Google Transparency Report Adds Details on Subpoenas, Search Warrants, Court Orders

    The data is also broken down by country and time periods. Today, Google released new data in the Transparency Report, showing user data requests received, through which means, and for how many of those requests data was produced and presumably...