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  1. Avoid SEO Hype: Why Small Businesses Should Focus on Return on Investment

    Trust will develop over time, and new products can then be proposed. They are likely coming from the Yellow Pages and local networking. With the recent controversy surround guest blog posting, it is easy to be pulled into the controversy.

  2. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    Use the markup convention, which allows you to provide detailed, structured information about your assets (e.g.products, videos, images, locations, recipes, etc. Several Meetup Groups and marketing organizations in the Windy City plan to...

  3. Google's Patrick Thomas Talks Controversial Content Ahead of SES San Francisco Keynote

    The policies we make have a major impact on how users experience our products, so many people in the company have ideas about what we should do. How can we make sure our mobile offerings are every bit as innovative and useful as our desktop products?

  4. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    Activity varies, according to the primary objective of the user according to findings shared by NM Incite: percent of users use social media to keep in touch with friends and family percent use social media for entertainment percent use social...

  5. Guy Kawasaki Talks Content Marketing, Social & Google+

    This includes websites, products, articles … the list goes on. This is the result of many things including marketing automation, Google algorithm changes, and social networking. If you have more brains than money, you should focus on inbound...

  6. Social Ad Revenue Forecast to Hit $11 Billion by 2017 [Report]

    Social networks are evolving their ad products and features to improve performance," said director of consulting and senior analyst at BIA/Kelsey Jed Williams. The Android software allows users to skin their smartphone with a Facebook overlay that...