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  1. Should You Syndicate Your Blog to Get More Traffic & Leads?

    However, if you're not sure if the syndicated blog network will link to your original article then there's an easy way to add the canonical link to your post using the Yoast SEO plugin for WordPress (if you're using WordPress to host your blog).

  2. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    Now the social network is planning to crack down on these calls to action, calling the practice "like-baiting. While Facebook says it is responding to user requests, the fact is that now if businesses want exposure on the social network, they are...

  3. 4 Reasons You Should Start Obsessing About AdWords Quality Score

    Google makes more money from ads with a high probability of being clicked, and that are positioned prominently on SERPs and across the network. Last October, Alistair Dent wrote an interesting – if somewhat misguided – post about why you shouldn't...

  4. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    The PR crisis was sending surges of traffic to their website; Mike and his team were now playing triage nurse to their small network of underpowered web servers. We can post videos, do a print and social campaign, and create a positive image for...