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  1. Google AdWords Remarketing Lists For Search Ads (RLSA): The Ultimate Guide

    Combine views of pages or product categories with buying signal modifiers like "review", "buy", "prices", etc. Any remarketing list can be added to an ad group in a search campaign, bringing an audience dimension to campaigns because we can see how...

  2. AdWords for Video Makes Reporting More Consistent, Goal-Oriented & Prettier

    AdWords for video will show you follow-on subscribers and follow-on views. Want to drive more views? Select the Views objective to understand the follow-on actions viewers take such as when a viewer goes to your channel to watch more videos.