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  1. Softer NSFR may not save repo, banks warn

    But while it's a positive generally, bank regulatory sources say the fact they will be required to find long-term financing for 10% of their reverse repos with all financial counterparties means the business may struggle to hit profit targets.

  2. 7 Content Marketing Tips to Recover From Google Penguin

    The point is to build up an email list and use it to make a profit without relying on search engines. This allows you to profit even while Penguin is still affecting you. Keep in mind that the absolute most successful websites on the net are built...

  3. Social Media ROI: 11 FREE Tools for Measuring Social Media Success

    Return on Investment (%) = (Net profit / Marketing Costs) × 100. One of the most challenging tasks in selling digital marketing to the C-Suite is defining the return on investment (ROI). It can be particularly challenging when justifying the budget...

  4. 4 Google Changes and How Online Merchants Can Adapt

    Google Shopping may make a lot of changes, but if you're an online merchant that's looking to profit, Google is the largest revenue and traffic generating shopping channel. If you're looking to catch up on Google's most recent changes, here is a...

  5. SEMPO Tells Government: Don't Censor Search Engines

    That's not an accusation that they're planning on using it or that they ever would – but do you really want to trust a profit-centered company to just "do the right thing"? SEMPO is just one of many groups calling for zero regulation (or at least...

  6. Spies, Lies & Cold Hard Cash: Second Life Erupts In a War Over Privacy

    But a C average is still more than enough for people to realize their personal data is being stolen and sold for (enormous) profit. You see, my major issue with this thing is that there's no notification in advance, and no way to decide that you...