SEO News

Negative Search Keywords

RSS
  1. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    And make sure you keep an eye on the keywords leading to the various landing pages. As I’ve explained before here on Search Engine Watch, SEO band-aids do not lead to long-term recovery. If you stay below that threshold, you will probably not...

  2. 7 Reasons Your SEO Campaign Will Fail and What You Can Do About It

    Ideally, you've hired an agency or professional to manage your campaign and they've chosen the right keywords after performing extensive keyword research. However, if you've selected your own keywords based on what you "think" your customers are...

  3. How FREE Website Call Conversion Tracking From Google Will Benefit You

    The ultimate goal of search marketing is to identify profitable keywords (that drive sales or calls) and maximize the volume you can get form these keywords. After we locate the top keywords with the highest KEI, I usually evaluate the search...

  4. Mastering the PPC Challenge: A Beginner’s Guide [#CZLSF]

    Aside from keywords, ad copy, and having a great landing page – how can you be more relevant? Separate campaign view by Search re working on refining campaigns using bid adjustments, Pease also suggested setting up automated search query reports to...

  5. How to Diversify Your PPC Campaigns – and Your Skill Sets at the Same Time

    Define and Segment Your Golden Corral Keywords The "80/20" rule means that 80 percent of your traffic/sales are generated by 20 percent of your keywords. This makes total sense and these are their 20 percent golden corral products (golden corral...