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Negative Feedback

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  1. Leverage Twitter's Influence To Work For Your Brand

    Contrary to the old adage, your customers may not always be right, however it’s never smart to take negative feedback or brand mentions personally. It turns out that tweets contain a lot of valuable consumer feedback; with 12 percent of brand...

  2. Why Your PPC Ads Must Meet the True and Positive Needs of Prospects

    Feelings: Mechanism for Feedback Most people don't realize that their negative feelings are simply clues about unmet needs. So in order to “meet them where they are” (and to sell our stuff), we focus their attention on the various negative feelings...

  3. ROPE: 4 Essentials for Global Integrated Digital Marketing

    Site structure, as well as feedback from phone-in clients, often gets overlooked when defining the best user experience for users in specific countries. How many global marketers reading this have ever tried to get feedback on a country-level and...

  4. Managing Management Effectively: 5 Amazing Tactics That Can Be Harnessed for Agency or In-House PPC

    Q and A: Answer questions and get feedback from all key players since they’ll have this time already blocked off on their calendars to think about PPC. Follow these simple steps to turn a negative into a positive:

  5. Supercharge Your Conversion Rate Optimization: How to Structure CRO & Win

    Purchases can often be swayed by many factors, such as the product being out of stock, a competitor offering an incentive at the point-of-purchase, the customer lacking the necessary funds (e.g.credit card not working), or members of the consumer...