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  1. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    And now that Panda is near-real-time, you can actually get hit again relatively quickly. For those dealing with a major drop in traffic due to an algorithm update, I’m not sure there’s a better feeling in the world than seeing recovery.

  2. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    In addition, DoubleClick says it has also rolled out bid optimization for Shopping campaigns, giving brands the ability to extend the same bidding algorithms from its Performance Bidding Suite to a brand's Shopping campaigns, with "smarter...

  3. Should You Syndicate Your Blog to Get More Traffic & Leads?

    However once the initial publishing euphoria was over, the traffic stats returned to near normal, as is apt to happen in the early stages of content marketing. Organic blog promotion is a tactic that trips up many content creators since there is...