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  1. 4 Keyword Strategies for Squeezing Performance From Broad Match

    Here are data points Bing Ads recently published around broad match: percent of Bing Ads auctions are only accessible via broad match.percent of searches are too refined for advertisers to predict using exact match only.percent of daily searches...

  2. So Why Did All Those Movie Sites Lose Google Search Traffic?

    Then, couple days after Cutts tweeted about the Slashfilm issue, this traffic for both Slashfilm and ScreenRant jumped back up to near their previous levels. In the last month, many webmasters noticed there seemed to be an update to the Google...

  3. Amazon, Best Buy, Bank of America Top Mobile Search Advertisers in January

    The AdGoroo report comes on the heels of a new offering that adds mobile search data to its SEM Insight tool, which "enables advertisers to gain a competitive advantage in paid search via near real time insight into their competitors’ campaigns...

  4. Responsive Design vs. Task-Oriented UX Design

    Consider that a phone might also be used to make a simple, quick hotel reservation near your current airport in the event of a cancelled connecting flight. Consequently, when they ask a design firm to build a responsive website, they end up with...

  5. The Evolution of Artificial Intelligence in Search: An SEO Opportunity

    So, for instance, someone searching for good pizza restaurants in the vicinity of Qualcomm Stadium in San Diego might search for [pizza near qualcomm stadium] so those are the keywords that your copywriter would embed in the content of the page.

  6. Google, Europe Near Antitrust Deal, Really This Time?

    Google has offered further concessions to address the European Commission's (EC) antitrust concerns, which could finally put an end to the ongoing case. The EC said today that with its latest offer, Google has effectively settled the three year...

  7. 7 Content Marketing Tips to Recover From Google Penguin

    Use the Google "Blogs" and "Discussions" searches to find out which blogs are showing up near the top of Google, and which sites are getting talked about the most. If there's one thing everybody thinks of when they hear about Google penalties, it's...