SEO News

Navigational Query

  1. Do, Know, Go: How to Create Content at Each Stage of the Buying Cycle

    Go = Navigational Content The searcher knows what they want to find, and they have real buying intent if they can find something which closely matches their query. Quite often it can be easy to overcomplicate content strategy and keyword research.

  2. Google Warns of Upcoming Exact Match Domain Algorithm Change

    Moreover, while the above-description focused on detecting commercial queries, implementations consistent with the principles of the invention are equally applicable to detecting other types of queries, such as queries for geographic information...

  3. Note to FTC: Google Satisfies Information Needs Way More Than Shopping Needs

    This study, Classifying Web Queries by Topic and User Intent discovered that the general search query breakdown for search engines was: percent informational queries.percent navigational queries.percent product queries.percent services queries.

  4. Why 7 Search Results in Google Should be Your Brand New Lucky Number

    Ultimately, a lot of the outrage is misguided, as this appears to mainly be triggered for navigational type searches. Overall our goal is to provide the most relevant results for a given query as quickly as possible, whether it’s a wide variety of...