SEO News


  1. Mobile Ad Spend Skyrockets as Mobile Search Volume Grows

    Bing, Russian Naver, and Yandex, which dominates in South Korea, all rank in at 4 percent or less. As mobile search volume rose 120 percent, one-third of last quarter's paid search spend went to mobile, according to research from Covario, a San...

  2. Korea’s FTC Acquits Google of Antitrust Charges

    Before and after Google's push to force the preload of the Android operating system, its domestic market share remains almost unchanged at around 10 percent, while Naver (the portal of NHN) still maintains more than 70 percent," an FTC official said.

  3. SEO for Naver – Korea’s Largest Search Engine

    Naver has never been known as a simple search engine. As pointed out in my recent article on Naver’s paid search, it's a dynamic, complex software system appealing to an affluent yet small market by Asian standards (South Korea’s population is only...

  4. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    North Asia may be one region where Google doesn’t always dominate due to other players like Baidu and Naver. SEO Tactics for Naver Naver commands more than 70 percent market share in South Korea, making it the fifth most used search engine in the...

  5. S. Korean Companies Claim Google's Android Blocking Competing Search Apps

    The two companies alleging anti-competitive behavior are NHN Corp.operator of Naver, South Korea's most popular search engine, and Daum Communications Corp. Google has a 20 percent mobile market share in South Korea, despite only having 2 percent...

  6. Top Level Trends of SEM Worldwide in 2010 and 2011

    What makes South Korea so special is that the "international players" only have around 7 percent of the total search market, while Naver has 62 percent; Daum 21 percent; and Nate 10 percent. Worldwide, Internet marketing is changing fast.