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  1. Give a Little, Get a Lot: How Superstar SEOs Use Content to Outshine Their Peers

    In this article, I’m going to focus on a key insight around how Superstar SEOs approach content in today’s post-Panda/Penguin/Hummingbird quality content landscape. They stated loud and clear: “Early SEO involvement in content creation is critical...

  2. The Impact of Penguin 2.1: Recovery, Knockout Punches & Fresh Hits

    Algorithms like Penguin and Panda can cause serious damage to your business, as Google organic traffic can plummet overnight. The site’s Google organic traffic was up 43 percent following Penguin 2.1 (and up 67 percent to the specific landing pages...