SEO News


  1. Is Spotify's Million Signups Through Facebook A Marketing Game Changer?

    Sean Parker, Facebook's first president and shareholder, has found a great way to market the new music service he has invested in – one that shouldn't have the problems of his first, Napster. Should Google and Apple be concerned with the huge jump...

  2. Yahoo! Expands Availability of TV Widgets, Including Development Kit

    New widgets are being added to the program, including ones from content providers such as The Weather Channel, NBC, Napster, and DailyMotion. Yahoo! is expanding their foray into television by creating a wider availability of their TV Widget Engine.

  3. The Web's Wild West Days Are Gone

    A 19-year-old, Shawn Fanning, created Napster 10 years ago, and that battle is still being fought. Just a few years ago, the Web was an open playing field where few things were taboo. Those days are gone, and if we're not careful, there could be...

  4. Using Video Spokespeople to Increase Landing Page Conversions

    Other recent successes include Napster, Service Magic, and Rhapsody. When I speak on the topic of landing page optimization I am often asked about embedded video and the use of the walk-on video spokespeople that appear from the lower right corner...

  5. Social Media Madness - The Final Four

    Key losses: Hulu may turn out to be the Napster of online video viewing. We started our own Big Dance with 16, but now the Final Four is starting to come into focus, thanks to all of you who have voted for your favorite social media sites.

  6. YouTube Dominates Online Video Market on Both Sides of Pond

    Jeff Ferguson, a member of the SES Advisory Board and the Director of Online Marketing for Napster will be moderating the panel, which also includes Gregory Markel, the Founder and President of Infuse Creative, Henry Hall, the Senior Product...

  7. Social Media Madness -- The Sweet 16, Part 2

    Key losses: Hulu may turn out to be the Napster of online video viewing. Is it Facebook? Twitter? Or is it a "Cinderella Player" like Livemocha? We're down to the Sweet 16. Last time, we discussed Region 1.

  8. Search Engine Strategies Names 5 New Members to SES Advisory Board

    The five new members join eight current members, who will continue to serve on the SES advisory board, which is chaired by Kevin Ryan, CMO, WebVisible, Inc: • Ron Belanger, Vice President of Agency Development, Yahoo Search Marketing;• Jeff...

  9. Search Engine Strategies Names 5 New Members to SES Advisory Board

    Jeff Ferguson, Director of Online Marketing, Napster; This afternoon, Search Engine Strategies announced that five new members are joining the SES Advisory Board. The new advisory board members are: Matthew Bailey, President, SiteLogic; Bryan...

  10. How the Wal-mart Grinch Stole Black Friday Link Love

    Napster shouted "512" back in the day, but it didn't work for them. The blog post, "Walmart Sends DMCA Notice to SearchAllDeals, TechCrunch" on Search Engine Watch's Blog was extremely interesting on several levels.

  11. T-Mobile Officially Unveils First Google Android Phone

    If done right (and if opened up to other vendors such as Napster and eMusic), this could seriously take a chunk out of Apple's iTunes and iPod/iPhone profits. After months of speculation, the long-awaited announcement of the first Google Android...

  12. Ad agencies should slide on down to SES New York

    Jeff Ferguson, Director of Online Marketing, Napster; Slide on down to SES New York, and catch Carol Kruse. That's right. Carol Kruse, Vice President of Global Interactive Marketing, The Coca Cola Company, is speaking at the Search Engine...

  13. SES Advisory Board Announced & partnerships

    Jeff Ferguson, Director of Online Marketing, Napster We announced today the 15 members of the SES Advisory Board. They are: Anne Kennedy, Managing Partner, Beyond Ink Jeff Levick, Director, Global Industry Development and Marketing, Google

  14. SES Advisory Board Members Named

    Jeff Ferguson, Director of Online Marketing, Napster As we noted in June, one of the first things Kevin Ryan did when he joined Incisive Media as the new VP and global content director for Search Engine Strategies was to begin developing an...