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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

    We started doing SEO consulting and services for Lego, Ford, IBM, Iron Mountain, Boeing, and Stanford University, just to name a few. If you want to eventually sell your agency, to get anything more than .5 - 1x revenue or 4-6x EBITA, you typically...

  2. SEO Is No One-Trick Pony

    Developing a sound URL structure is very foundational to this effort (you would rather a URL such as www.sitename.com/products/name-of-product than www.mccoysbikeshop.com/Products.aspx? You can also use any number of link research tools...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    DNS In Kenya Hijacked By Bangladeshi Hacker – International Business TimesSome users visiting google.co.ke (as well as LinkedIn, Microsoft, and other sites) were redirected to a different website with a large "Hacked" stamp thanks to a DNS (domain...

  4. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    April Fools 2010: Google Officially Changes Name to Topeka Why go to the bank or ATM ever again now that you can own this brilliant smartphone attachment. A warning from Wolfram|Alpha: "I definitely cannot recommend running your homework through...

  5. 10 Insights from a Lite SEO Audit That Any Small Business Can Benefit From

    For local SEO, a company’s name, address, and phone number (NAP) is extremely important. You should definitely check it out if you need help with digging into your own site. Instead of using QuickTime, the business owner could be embedding their...