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  1. PPC Management: Your Past, Present & Future

    This means that PPC managers shouldn't have their feet grounded too firmly in any one place or space of time. Managing pay-per-click (PPC) campaigns is like time travel. Without digging too deep into astrophysics or multi-dimensional theory, PPC...

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    To convert an HTML page into a token sequence, all HTML markup in the page is replaced by white space or, in case of formatting instructions, ignored. Many terms are used within the search industry. These words all have very specific meanings when...