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  1. The 5-Step Plan to PPC Prioritization for Maximum Profits

    Media Cost: Clicks multiplied by CPC Profit: Profit per customer multiplied by total orders Orders: Clicks multiplied by CR CPA: Media Cost divided by Orders On the other hand, while it is the biggest opportunity, improving conversion rates would...

  2. Poynt Gives New Local Search Option for Windows Live Messenger Users

    Multiplied Media has teamed with Idearc to deliver Superpages.com's full directory of local U.S.business listings over instant messaging platforms. Multiplied Media is currently developing an AOL IM version of Poynt as well.