But when multimedia was added to the press releases it made for a great point – multimedia, in particularly video – gets results – 30 percent more views than either photos or text-only. At Pubcon, which is taking place in New Orleans this week...
Think multimedia! The next step along the route to revenue looks at the "Consideration" phase where engagement – as well as other factors – can affect click-through rates (CTR) in search results, an oft overlooked, and underrated metric in the...
Incorporating multimedia elements into your content has an immediate enriching effect on the quality of your website. Start by defining your approach and establishing if your goals are realistic and attainable.
Less than 30 percent use multimedia with a with a news release and only 14 percent of news releases are search optimized.percent of journalists and editors say images and video are important.percent are connecting their newsroom to their social...
Multimedia Engagement We made it through 2012 without facing an apocalypse, and now thoughts are turning to what might happen throughout the rest of 2013. In social media terms, the future is rarely predictable.
This multimedia marketing campaign run by Microsoft includes TV spots, print ads, and a new website, Scroogled.com. Everyone loves the thrill of victory and the agony of defeat, so here are a few memorable highlights from search, social, and online...
More Multimedia Contrary to the “predictions,” it wasn't the end of the world, just the end of Mayan content. To avoid having your company come up short on content, let's take a quick look at the history of web content and trends for 2013.
The contains: operator returns pages that link to other documents and multimedia like music, video, PDF, and so on. By that, I mean the art of doing SEO stripped down, without tons of tools. In a world that is saturated with SEO software solutions...
You’ll also want to consider load time concerns and review any use of multimedia/Flash. We want to freshen the look/feel. We need to update our content, to be more relevant for where we are today. We have too much information on our website.we need...
In an attempt to make a new site look pretty, the reliance on multimedia usage can have a negative effect on site speed. Redesigns can make an ugly site pretty, but they can also make a high traffic site invisible.
People are conditioned to respond to television commercials and stories they can relate to emotionally and from a multimedia perspective. Crowdfunding campaigns with video are more likely to attract and raise funds than campaigns without video.
Create Multimedia Content for Key Channels and Stages On SEW we try to reserve Saturdays for non-search content that we still think is of interest to our readers. We've been getting excited about the potential of crowdfunding and so we asked a...
Tumblr offers a standard blogging architecture that is best suited for quick thoughts and small files that you want to share, somewhat similar to Twitter but with an even greater emphasis on multimedia content.
Unlike the traditional paid distribution news services, Pitch Engine’s free version allows users to add as much multimedia (videos, images and other content as you like) for no additional fee. I think it's fair to say that PitchEngine offers good...
Now the experience is more immersive, beautiful, and fun, according to the Bing Multimedia Team Program Manager, Jon Noronha. Just a day after a completely redesigned Yahoo Image and Video Search experience came out, Bing has announced their own...
Yahoo has announced they’ve reengineered and redesigned multimedia search. In addition to their partnership with Getty Images, which gives Yahoo access to more than 25,000 images uploaded by Getty’s photographers, Yahoo Image Search and Video...
The joint lab named Baidu - I2R Research Centre (BIRC) will focus on Southeast Asian language resources, natural language processing, information retrieval and information extraction, speech information processing and multimedia processing.
If you want to seriously increase the likelihood of a Facebook ad’s success and impact on viewers in a social space already cluttered with multimedia, look no further than the good old ad image. Facebook ad images serve two main purposes: to draw...
Perhaps of greater importance than pinning posts, Schoenfeld said Timeline is heightening brand engagement on Facebook because of enhanced multimedia capabilities. Since launching Timeline for brands, Facebook's marketing solutions team has...
The ability to view all multimedia results from the site. Such a lofty claim may be easy to dismiss, were it not coming from one of the world’s most respected search engineers, Massimo Marchiori. Marchiori named his search engine Volunia, which is...
