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  1. Going Global: Localize Your Message for Holiday Retail Traffic

    Like Debenhams, retailers can increase global sales through traditional marketing, multilingual website content, video, social media, and mobile platforms. Static content won't produce the SEO results desired, so updating content and keywords is...

  2. How to Run Foreign Language PPC Campaigns

    Comparatively small things like refining keywords can have a huge effect on PPC and this can be even more marked in foreign language and multilingual campaigns. Although SEO should be an important part of any online marketing strategy, it can take...

  3. SEO Your Website For Foreign Languages in Your Domestic Market

    This will require a multilingual approach, to identify Spanish-language websites hosted in the U.S.and to pitch effectively to them to secure links. Same as with translated websites for the foreign language Internet, the key benefit in SEO terms of...

  4. 5 Money-Saving Strategies for Localized Websites

    You can also save more on translation, and open up a whole new host of information to multilingual visitors, by using post-edited machine translation for low-value, high quantity content like comments, wikis, or user reviews, which aren't business...