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Multi Exposure

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  1. The Buzz on Search and Social Signals: Building Informed Cross-Channel Strategies

    Tapping into a fan, follower, or influencer network can exponentially grow a brand’s reach and exposure. Multi-touch Attribution. Touchpoints in the buying process can span various channels, making it harder (yet more critical than ever) for...

  2. Actionable Insights You Can Find in Google Analytics Multi-Channel Reports

    These reports are so powerful because they give you the ability to slice data dimensions like, geography, mobile, days before the conversion, exposure path, keyword, etc. Google's solution provided a low cost entry point to creating actionable...

  3. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    Rather than conforming to the rules of each individual social platform, marketers would be wise to consider leveraging social media platforms to promote, build momentum, sharing and exposure that ultimately leads to the website, where assets...

  4. BloomReach Marketing Platform Aims to Expose Your Best Content in Organic Search & Social

    BloomSearch also maps out how to create the minimum number of relevant pages required to attract maximum exposure in search. This is a holistic, multi-channel solution that addresses online businesses’ needs for automation and scalable search...

  5. Reach and Frequency: SEO Secret to Brand Building on Google?

    If we can compile all of the information on exposure of the brand and how these efforts lead to higher rankings and/or more traffic (organic/direct or otherwise) and how – through multi-channel analysis – these efforts are leading to conversions...