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  1. Setting up PPC Campaigns 101, Part 2

    If you plan to start with Google, take a look at this post on uploading AdWords campaigns into Yahoo and MSN. Ads and Ad Groups Expand your keyword list if necessary, add more ad groups with relevant keywords, monitor your quality score, and check...

  2. Better Targeting = Better Leads -- Demographics for SMBs

    MSN AdCenter You know the demographic groups you should be targeting. According to the AdCenter tool, this site has a male-majority audience in the age groups of 18-34. The words bring to mind an army of mall survey-takers and weird statistics.

  3. SearchDay | Measuring a Text Ad's Effectiveness

    Google Accepting Gambling Ads in UK Posted by Frank Watson Oct 19, 2008 As soon as Yahoo and MSN started accepting gambling ads, it was only a short time for Google to join them - as their announcement this week has shown.

  4. SearchDay: Awesome Ad Groups: Small is Good

    Microsoft Partners with Zvents for MSN City Guides Posted by Nathania Johnson Aug 4, 2008 Microsoft today announced a partnership with Zvents, a local search and advertising network, to integrate with MSN City Guides.

  5. GenieKnows Its Verticals

    Along with Google and MSN, GenieKnows is one of only three search engines with full coverage of the USA and Canada. Spidering most major media sites as well as medical focused discussion groups, forums and publications, GenieKnows returns a...